OTII: Brand & Website for Swiss Mental Health Startup

We created a compelling brand and website, dedicated to enhancing mental well-being in workplaces and educational institutions.

Indeed: Leadership Hub for Employers

We developed a comprehensive, dual-language Leadership Hub for Indeed Canada, empowering employers with valuable resources and insights.


Accessible Web Design: Our Method

At Tenacity Works, we pride ourselves in our approach to Accessible Web Design, where accessibility is not just a feature but a fundamental right.

A World Without Barriers

The term ‘Accessible Web Design’ refers to the creation of digital environments that cater to everyone’s needs. The goal is to eliminate any digital divides that could hinder the full utilization of the internet’s resources. It’s about more than fulfilling legal requirements or ticking off items on a checklist. It’s about shaping an inclusive and navigable digital world for all.

The Why: Why is Accessible Web Design Important?

Web accessibility is crucial for numerous reasons. For one, it ensures inclusivity and equal opportunity for all users, including those with disabilities, to navigate, understand, and interact with the internet. Additionally, an accessible website can enhance user experience, improve SEO rankings, and positively influence a brand’s reputation.

The Legal Factor

Accessibility isn’t just an ethical consideration. In many countries, it’s mandated by law under disability discrimination acts. Non-compliance with these regulations can lead to severe legal penalties, tarnishing a brand’s reputation.

The How: Tenacity Works Approach to Accessible Web Design

At Tenacity Works, we adhere to a comprehensive, user-focused approach to making our web designs accessible.

Inclusion from the Get-Go

We believe that accessibility should be integral to the design process from the very beginning, not something that’s tacked on later. This philosophy allows us to build websites that are innately accessible.

Adherence to WCAG Guidelines

We utilize the Web Content Accessibility Guidelines (WCAG) as a benchmark for our designs. These guidelines offer comprehensive recommendations for making web content more accessible.

Practical Steps We Take on Accessible Web Design

Our commitment to accessibility involves several practical steps:

Accessible Navigation

Our designs aim to ensure ease of navigation for all users. We incorporate keyboard accessibility, clear site structure, and visible and consistent navigation menus.

Colour and Contrast

We pay close attention to colour schemes and contrast ratios in our designs to ensure that content is easily distinguishable and readable to all users.

Accessible Forms

Our forms are designed to be straightforward and user-friendly, with clear instructions and error messages.

Multimedia Accessibility

We ensure that our multimedia content is accessible by providing alternatives, such as subtitles for videos and alt text for images.

Mobile Accessibility

Our designs are responsive, meaning they adapt to different screen sizes, ensuring a seamless user experience across different devices.

The Impact: Accessible Web Design Success Stories

The benefits of web accessibility extend beyond ethical and legal considerations:

Improving UX for All Users

Accessible websites tend to be more user-friendly overall, benefiting everyone who visits the site.

Positive Brand Perception

Web accessibility can also boost a brand’s image. It shows that the company values its users and strives to cater to everyone’s needs.

Need help with Accessible Web Design? Contact Tenacity Works.

At Tenacity Works, we see web accessibility as more than a necessity—it’s a commitment. It’s a principle that informs how we approach every project. As we continue to evolve and learn, we’re excited about the future of web accessibility. Join us as we explore new ways to make the digital world accessible to all.

Photo by Lucas Kapla on Unsplash

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