2021 Social Media Sizes: Cheat Sheet

Still worrying that your Social Media images are going to display incorrectly because the sizing is wrong? Look no further, we’re here to help!

At Tenacity Works, we believe in the power of social media. We know how important it is to post relevant content with eye-catching imagery and designs. In this blog post, we will share the updated image sizes of your favourite social platforms.

1. Facebook

Let’s start with the world’s most popular social media platform that started it all! Yes, believe it or not, with more than 2.6 billion monthly active users, Facebook is the most popular social media platform worldwide.

2. Instagram

Instagram turned 10 in 2020 and has the 4th-most users of any mobile app. According to Hootsuite, over 1 Billion users access the app each month, with 81 % of people using the platform to research products and services.

3. LinkedIn

With more than 740 million active users in 2020, LinkedIn has expanded from a networking site for business professionals to one of the top social media platforms. According to the official site, in Q2 FY21, Linkedin’s revenue increased by 23% year-over-year.

4. Pinterest

Ranking below social networks like Facebook, Instagram, TikTok and Snapchat (but ahead of Twitter), Pinterest now has 459 million monthly active users. In a recent blog post, the company’s global Head of Business Marketing identifies men as one of the platform’s fastest-growing demographics. In 2020, the number of male Pinners increased by nearly 50%.

5. Twitter

By the end of Q4 in 2020, Twitter’s average monetizable Daily Active Users (mDAU) reached 192 million, up 27% year over year. It is Japan’s #1 Social Network, is the 6th-ranked mobile app and believe it or not, turned 15 years old on the 21st of March this year!


We hope that our post will assist you with any future social media image sizing. Using these specifications should ensure that your images are optimally displayed and will avoid unwanted cropping or resolution issues.

Feel free to save the images and keep them on file for future reference.

Would you us like to include a few other platforms? Get in touch and let us know.

We’d love to hear from you and of course, assist you with a smooth digital journey.

Photo purchased from Canva

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